Fractional CFO support for owner‑led businesses doing $2–15M
Stronger profit. Predictable cash flow. Confident decisions - without hiring a full‑time CFO
Most growing businesses don’t fail - they drift
Revenue grows. Cash stays tight. Decisions feel heavier than they should.
At this stage, the problem isn’t bookkeeping.
And it’s not effort.
It’s the lack of clear, decision‑ready financial insight.
Backward‑looking reports
Gut‑feel decisions
Advice that isn’t grounded in your numbers
That’s an expensive way to run a successful business
We don’t report on the business. We guide it.
Profit Guard Consulting provides ongoing CFO‑level leadership—not occasional advice or static dashboards.
Our clients work with us because we:
Translate numbers into clear, prioritised decisions
Focus relentlessly on profit and cash flow
Work alongside your bookkeeper, accountant and lender - never replacing them
Use a structured monthly process so momentum doesn’t fade
HOW IT WORKS - THE ONE CLEAR PATH
1. Get Oriented
We establish a clean financial baseline and identify what truly drives results in your business.
2. Define the Targets
Profit, cash flow, and capacity—aligned to where you actually want the business to go.
3. Monthly CFO Guidance
A concise scoreboard, clear priorities, and direct advice - so decisions stop piling up.
No chasing charts.
No guesswork.
Just clarity.
Who this is for
Owner‑led businesses doing $2–15M in revenue
Bookkeeping and accounting already handled
Owners who want to stop reacting and start deciding
Leaders who value calm, experienced financial judgment
We’re not a fit for hourly consulting, basic cleanup, or motivational coaching.
That’s intentional.
READY for results?
Our clients don’t just get reports—they get results.
From turning six‑figure losses into six‑figure profits to gaining the clarity needed to secure financing, our work delivers measurable impact.
Example 1
Industry: Manufacturing
Problem: Strong sales, weak cash predictability
Decision: Changed pricing mix and exited one unprofitable product line
Outcome: Consistent operating surplus within 90 days
Example 2
Industry: Non‑Profit
Problem: Program growth, persistent cash strain and board uncertainty
Decision: Rebuilt budgeting around true program costs and funding timing
Outcome: Stable cash reserves and confident board approvals within one fiscal year
Example 3
Industry: IT Services
Problem: Healthy revenue, inconsistent margins across clients
Decision: Analyzed client‑level profitability and reset pricing and service scope
Outcome: Margin improvement and predictable cash flow within two quarters
Why Profit Guard Consulting Ltd?
Profit Guard Consulting Ltd is led by Jeffrey Denissen, CPA, CA, CIA, a seasoned CFO and advisor with over 20 years of experience in audit, finance leadership, and owner-led businesses.
Clients work with Jeffrey when decisions matter and when peace of mind is worth protecting.
We work alongside your existing accountant, bookkeeper, and advisors in order to strengthening the decision layer without disrupting the team.
Next Step - Schedule your Right-Fit Call
A short, focused conversation to determine fit, on both sides.
Start with a 20‑minute Right‑Fit Call.
No pitch. No pressure.
Just a clear look at what’s happening in your business, and whether CFO‑level support would materially help.
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